For furniture designers Dexter Thornton and David Larabee of Doublebutter, traditional marketing strategies were not quite affordable and seemed too conventional. So instead they decided to use their skills and have a little fun on the streets of Denver by throwing miniature versions of their Roadrunner chairs up in the air.
Each miniature is carefully made in their studio. The mini chairs work as a pair (usually green and red, or green and yellow) and are attached together with a thread. The locations are chosen for their backdrop and potential in creating an interesting site specific installation. We liked the idea so we took a few of them to chuck during our US cities tour. The Roadrunner coming to a city near you!
