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Andy Warhol – Art, Design, Life

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Andy Warhol’s creative approach challenged the boundaries between art and design and ingeniously introduced multi-disciplinarity into the arts. He merged it all in his career: from advertising to illustration, photography, film, music, and sculpture.

By embracing creativity as a whole and by collaborating with the most inspired talents, Andy Warhol showed that commercial art (which we like to refer to in this project as ‘design’) acts as a mirror to the world we live in and can serve as interesting social study content.

Andy Warhol’s fame began with his illustration work for established brands like Tiffany’s , Columbia Records and Harper’s Bazaar to name a few. His success as a commercial artist eventually pushed him towards visual experiments that captured the American way of life shaped by consumerism, materialism and celebrity culture.

A personal favorite at the Andy Warhol Museum are the “Time Capsules”: cardboard boxes that he filled with everyday objects, photos, letters, and other collectible items, from 1974 onwards. The Museum today holds over 600 Time Capsules in their archives and gallery spaces.

The few capsules on display are fascinating from a creative and anthropological perspective as they intimately reveal the random complexity of Warhol’s existence and the beautiful designs of everyday life. Our visit to the Warhol Museum in Pittsburgh showed us that life is art, art is design and design is life.

Full Pittsburgh City Report

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Wall-to-Wall Studios and Branding Neighborhoods

James and Larkin of Wall to Wall Studios share their insights into the keys to success of rebranding a neighborhood.

Pittsburgh, PA

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Pittsburgh is the birthplace of Andy Warhol, home to Carnegie Mellon University and Heinz tomato ketchup. The triangle-shaped downtown area is situated at the confluence of the Allegheny and Monongahela rivers that form the beginning of the Ohio River. Bridges and hill views make this city rather unique. Unlike other American cities, Pittsburgh has kept a very strong sense of authenticity that is reflected in its vintage storefronts, diners, and industrial buildings.

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The presence of Carnegie Mellon is a competitive advantage for the city in the fields of science and culture. The university’s School of Design offers an innovative program that blends science, technology and the arts and is one of the few American institutions that offers a Ph.D in design research.

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As the former base of Richard Florida (author of The Rise of the Creative Class and former Carnegie Mellon Professor), Pittsburgh is today still pursuing and working towards neighborhood redevelopment projects that are based on quality of life and local creative skills that can generate unique retail and dining experience. Lawrenceville is an example of a mixed-use district that seeks to attract young creative entrepreneurs by offering affordable work/live spaces.

Pittsburgh City Profile

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Keywords – Clean, Indie, Heinz, High-Tech, Carnegie

100px-flag_of_pittsburgh_pennsylvaniasvgPopulation: 2,462,571
Founded: 1758
Nicknames: City of Bridges, City of Champions, Steel City, Iron City

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  • Andy Warhol Museum
  • Carnegie Mellon University
  • Butler Street

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3 Months and 14,000 Miles


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